They were making less than the team mascot, Rowdy. The popularity of their docuseries “
America’s Sweethearts” on Netflix (one of the top 10 shows on that network) surely helped their cause.
https://www.nytimes.com/2025/06/18/s...smid=url-share
Apparently, part of the problem is that some cheerleaders don't actually work for the team that they cheer for. There is a reference in the NYT article to the former
Buffalo Jills who were disbanded in 2014 after a pay dispute.
The Bills had subcontracted them to Mighty Taco who paid them on the scale of fast food workers. Then they were transferred to some media outfit who became the defendant in the Jills lawsuit.
The cheerleaders won a settlement but the Buffalo Jills are no more. Part of the settlement was forcing the Buffalo Bills to share some of the financial responsibility.